Something Simple Co. Founder Reveals Favorite Flicks Of 2017

Something Simple Co. Founder Zack Deus Shares His Favorite Photos Of Last Year

Zack Deus, Something Simple Co. founder and freelance photographer, blogged about the photographs he took last year. He talked about the 12 images he took, one for each month, and the stories behind them.


Deus is a freelance graphic and web designer as well as a photographer. He is also the owner and creative director of two lifestyle brands: Something Simple Co. or SOSICO and Of Us.

SOSICO Items In Focus

Some photographs feature SOSICO pieces. In his photo for February, the Zack Deus snapped an image of the “Blank Face Ski Mask.”

He revealed that the piece was the highlight of the line for him. This was because of “how dope it was to photograph.”

Moreover, in October, he founded his second lifestyle brand: Of Us. The image showed a piece from the line. He also talked about how the “unofficial sister brand” of SOSICO came about.

For December, he photographed the first “SOSICO” tattoo. The design showcased the brand’s logo of intertwined “SS.”

According to Zack, the tattoo sets the tone for 2018 which is “SOSICO forever.”

Meanwhile, Something Simple Co. offers standout basics for the fall/winter season. There are t-shirts, sweatshirts, and accessories in the collection. Beanies also come in several colors such as black, olive, navy, and maroon.

Written by Marijim Dy

Streetwear Enthusiast & News Curator of StreetwearTalk.

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