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Ambush Transform Traditional Japanese Garments To Casual Streetwear

Ambush Transform Traditional Japanese Garments To Casual Streetwear
Image from Ambush Official Facebook Page

As the saying goes, “how can you ever move forward if you don’t know where you came from?” This rings true most of all when it comes to fashion. And for spring 2021, Japanese streetwear label Ambush takes on this principle as the basis for their latest unisex collection! 

From Jewelry to Runway In A Snap

Jewelry Designer Yoon started Ambush as an experimental jewelry brand. Her signature styles became so noteworthy that she eventually got hired by Dior Men as their head director of jewelry. Eventually, Ambush itself made a splash into the fashion scene and it wasn’t before long that it ventured into ready-to-wear. That’s when the entire industry took notice! From Nike to Louis Vuitton, Ambush has collaborated with the biggest names in the retail industry. And from these formidable collaborations, they began their own unisex apparel line themselves!

Ambush Spring 2021
Image from Ambush Official Facebook Page

Japan’s Signature Oversized Impact

Even though Ambush has highlighted the Tokyo aesthetic for most of their releases, this spring of 2021 sees them looking back to traditional Japanese garments for inspiration. Particularly, with the silhouettes. Men’s tops and jackets exhibit the familiar yukata shape fastened by strings similarly to that of the traditional garb. Meanwhile, women’s trousers are cinched at the waist, reminiscent of how the obi allows for figure highlights! 

A Healthy Mix of Traditional And Contemporary Style

With denim, khaki, and canvas as the main materials, this healthy mix of traditional style with modern aesthetics proves just how effective this fashion technique is. It highlights a long, withstanding tradition and introduces it to today’s consumers. Furthermore, it also solidifies Ambushe’s own stylistic identity within the streetwear game. 

Spring 2021 - Ambush
Image from Ambush Official Facebook Page


Ambush’s spring 2021 collection is now live on their official website. Check out the entire line and see which pieces you like! Afterward, don’t forget to share your thoughts and reactions in our comments section below!

Written by Tonie Ong

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