Limited Edition Epitome x Reebok Instapump Fury Gives Spotlight To Girl Power
Atlanta retailer Epitome has collaborated with the athletic wear brand for a special take on the Reebok Instapump Fury. The model takes its inspiration from “The Evolution of the Woman.”
It focuses on the power of femininity. Epitome described it as being about “HER Journey, HER Story.”
The campaign also focuses on the ideals of transparency and futurism. This special Instapump Fury will be available on Thursday, Oct. 12, in New York City exclusively at an Epitome x Reebok pop up shop.
Moreover, on Oct. 14, it will be available at the retailer’s online store as well as at the brand’s store in Atlanta, Georgia. Fans can buy the model for $205 USD.
The Future is Female
White patent leather is used to construct the sneaker’s silhouette. It also features metallic details on the heel.
Meanwhile, there are translucent aspects to the pump, release valve, and straps. This gives the shoes a futuristic aesthetic while a translucent delta symbol on the toe box symbolizes “transparency, intuition, and progression.”
Furthermore, this Instapump Fury has satin pink footbeds for optimum comfort. The insole also features Epitome’s version of Leonardo da Vinci’s “Vitruvian Man” illustration with their own Vitruvian Woman drawing.